Hello, My Name Is Awesome: How to Create Brand Names That Stick
Hello, My Name Is Awesome: How to Create Brand ...
Author: Alexandra Watkins (Author)
Too many new companies and products have names that look like the results of a drunken Scrabble(R) game (Xobni, Svbtle, Doostang). In this entertaining and engaging book, ace-naming consultant Alexandra Watkins explains how anyone--even noncreative t...

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Hello, My Name Is Awesome: How to Create Brand ...

Too many new companies and products have names that look like the results of a drunken Scrabble(R) game (Xobni, Svbtle, Doostang). In this entertaining and engaging book, ace-naming consultant Alexandra Watkins explains how anyone--even noncreative t...

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